Seifer_Leonhart
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Square Enix wanted Dissidia to become an E-sport. It has the potential since it is a fighting game with Final Fantasy characters on it. There are now tournaments of it being held and broadcasted online but the community is still small compared to tournament staple fighting games like Tekken and Street Fighter.
According to Square, Dissidia kind of convinced some Fighting game players to play the actual Final Fantasy games after having attachment to them from playing Dissidia so making Dissidia popular kind of helps Final Fantasy to have a more mainstream appeal.